The Address Hotels + Resorts is the first hospitality brand launched by Emaar Hospitality Group. The luxury hotel chain has positioned itself as a premium choice perfect for business and leisure travellers. The brand has brought a fresh identity to the hospitality and service sector of Dubai and the region by setting new benchmarks with its gracious hospitality and exceptional service standards. The Address Hotels + Resorts properties are situated in some of the most sought-after locations.
The Address is a modern luxury lifestyle brand that focuses on a ‘one size fits one’ strategy where benefits to guests are the priority. Positioning its messaging as ‘Where Life Happens’, The Address Hotels + Resorts offers a more personal and approachable experience to guests in a lifestyle environment, whether it be business, leisure or group travellers. ‘Where Life Happens’ demonstrates the versatile approach of The Address to servicing every targeted customer – guaranteeing a first-class hospitality experience for every guest. The brand also owns and operates The Address Residences which is a leader in the serviced and branded residences sector.
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